What is Social Reach?
It is about having a targeted base of clients and potential client to whom you can market your products and services. In short, if you do not have reach you will not have traction. The first step is to find your target market. You have to be proactive in this process by joining conversations that your potential clients and prospects are engaging in on social channels.
– Make sure that your profiles are complete and accurate. They should be updated regularly. Always show the most current and up-to-date version of your brand. Let your audience know who you are and what you do.
– Use your top keywords and integrate them into your social profiles. This helps with your SEO (search engine optimization) efforts and makes it easier for search engines to find you.
– Show how “social” you are! Add links and icons to your email signatures, advertisements, and other business collateral. … Read More